Theme Parks with a difference — Part 2

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Theme Parks with a difference — Part 2

Last week, I listed details of seven theme parks with a difference around the world that you might be interested in checking out because of their novelty value. In this weeks’ follow-on blog, I conclude with a few more that may capture your imagination even further. People assume that theme parks are all about roller-coaster … Continued


Theme Parks with a difference — Part 1

Which of us does not have found memories of Disney films, Disney characters and, ultimately — Disney theme parks. My first ever experience of the Disney ‘product’ was a visit to the original Disney theme park in Anaheim with two of my three kids back in 1992 and it was an amazing experience. Since then, … Continued



Shoulder Season — the best time to travel in Europe?

One of the fundamental rules of economics is the concept of supply and demand. The more people want something, the more that demand for the product or service drives up the price. Travel is no different in that respect to any other market, with the result that a room in a hotel in any resort … Continued


Luxury — Silver Muse by another name!

Like many words in the English language, there are many different definitions and interpretations of the word ‘luxury’. The website www.dictionary.com defines luxury as being ‘indulgence in and enjoyment of rich, comfortable, and sumptuous living. Something that is considered an indulgence rather than a necessity’. It also seems a fitting description of what I experienced … Continued



What is value and why is it more important than price? — Part 1

Before I answer that question, let me first state that the difference between value and price (a matter I’ll come to in a moment) really depends on the context in which the latter is being experienced. In recent years, more and more products and services have become increasingly commoditised, by which I mean that they … Continued



The beauty of Lourdes — How perceptions sometimes do us no favours.

As someone who has worked at the coalface of travel for more than 40 years, one phenomenon that I encountered on a regular basis was that of the over-expectation of clients concerning their resort, cruise or other holiday experience. On many occasions, such over-expectation was clearly the fault of the client themselves; building up an … Continued



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