Perception is reality

The news — e.g. the commentary that you see on the TV or read in newspapers and magazines is a commodity and just like any other kind of commodity it is perishable and thus must be sold by its sell-by date. By 'sold' I mean distributed or broadcast. Describing the 'news' as a commodity that is bought and sold may sound counter-intuitive but it's true and because of its perishability, there is a constant pressure

The art of getting a quote that is both competitive in price and relevant to your needs starts with gathering all the right information about what you want to do (or think you want to do!).