There’s ‘free’ … and then there’s ‘FREE’!

The word 'free' is one of the most powerful trigger words in the English language. It grabs our attention and forces us to read on further. It is a marketing guru's tool that many of them use to good effect. We, as consumers, are suckers though and when a lot of the claims of free this and that fail to live up to the hyperbole, we're left feeling foolish for having been duped — yet

The art of getting a quote that is both competitive in price and relevant to your needs starts with gathering all the right information about what you want to do (or think you want to do!).